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Paradigm Karaoke
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Posted: Tue Aug 16, 2011 12:12 pm |
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Joined: Thu Aug 12, 2010 6:24 pm Posts: 5107 Location: Phoenix Az Been Liked: 1279 times
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does the same apply for downloaded tracks like the music videos i get from Venue VJ and VJsonly?
_________________ Paradigm Karaoke, The New Standard.......Shift Happens
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JimHarrington
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Posted: Tue Aug 16, 2011 4:03 pm |
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Paradigm Karaoke wrote: so am i understanding correctly that the difference between home use public performance of these tracks is the venue obtaining a P.R. license? For DJ music, if I understand you correctly, yes, because there is no public performance right for sound recordings (with one exception that does not apply to the scenario I described). Karaoke is different, because a karaoke track is not just a sound recording, but also an audiovisual work (which does have a public performance right), and it could also involve the display of a trademark (which is an entirely different set of rights). For that reason, your venue's PR licenses from ASCAP/BMI/SESAC, while necessary, are not sufficient for commercial, media-shifted karaoke. If you are playing from discs, then the display portion of the audiovisual work would fall under the first-sale doctrine (you can display the original copy you own) and the use of the trademark would be nominative fair use (you are actually playing from the manu-produced disc). But when you media-shift, you aren't displaying the original, but a copy; the first-sale doctrine ceases to apply, and your use of the trademark is no longer nominative (since you aren't playing from the manu-produced disc). As to the copyright portion, I am sometimes surprised when nonlawyers are able to navigate through the law. It is extremely complicated. As they say, however, ignorance of the law is no defense.
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Paradigm Karaoke
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Posted: Tue Aug 16, 2011 4:59 pm |
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Joined: Thu Aug 12, 2010 6:24 pm Posts: 5107 Location: Phoenix Az Been Liked: 1279 times
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yes, sound recordings do require perfomance rights. even having a jukebox needs PR fees paid.
from BMI & ASCAP Aren't musicians, entertainers and DJ's responsible for obtaining permission for music they perform?
Some people mistakenly assume that musicians and entertainers must obtain licenses to perform copyrighted music or that businesses where music is performed can shift their responsibility to musicians or entertainers. The law says all who participate in, or are responsible for, performances of music are legally responsible. Since it is the business owner who obtains the ultimate benefit from the performance, it is the business owner who obtains the license. Music license fees are one of the many costs of doing business.
how about downloads. this is not really covered anywhere. if the origianl manufacturer offers downloads and the venue has the PRO license, does that cover what we need to have covered? not shifting from CD to MP3, but a direct download such as what i can get from SBI for example.
_________________ Paradigm Karaoke, The New Standard.......Shift Happens
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JimHarrington
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Posted: Tue Aug 16, 2011 5:19 pm |
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Joined: Wed Aug 03, 2011 8:59 am Posts: 3011 Been Liked: 1003 times
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Paradigm Karaoke wrote: yes, sound recordings do require perfomance rights. even having a jukebox needs PR fees paid.
from BMI & ASCAP Aren't musicians, entertainers and DJ's responsible for obtaining permission for music they perform?
Some people mistakenly assume that musicians and entertainers must obtain licenses to perform copyrighted music or that businesses where music is performed can shift their responsibility to musicians or entertainers. The law says all who participate in, or are responsible for, performances of music are legally responsible. Since it is the business owner who obtains the ultimate benefit from the performance, it is the business owner who obtains the license. Music license fees are one of the many costs of doing business.
I realize this is kind of a technical point, but it is not the "sound recording" that requires a PR license. A sound recording is usually a rendition of a musical work. There are two separate copyrights at issue, one for the sound recording (which belongs to the recording artist) and one for the musical work (which belongs to the songwriter). The Copyright Act grants four rights to the owner of the musical work (reproduction, adaptation, distribution, and public performance, and technically a fifth one known as "public display" although I am not sure how you publicly display a musical work). But the Copyright Act only grants three of those to the owner of the sound recording. (Not public performance.) It also grants a fourth right, digitally transmitted audio performance, which has been interpreted to mean streaming. If I made a sound recording of Amazing Grace, a musical work that is in the public domain, you could play that recording all day long at your restaurant as long as you bought a legal copy. No need for a PR license. But if I made a sound recording of Baby Got Back, you would need a PR license because the underlying musical work is not in the public domain. Most popular music is not in the public domain, so you need a PR license to play it publicly. Here's a prominent example. In 1992, Whitney Houston recorded a version of "I Will Always Love You," which was written by Dolly Parton in 1973. It went 4x platinum, and Whitney got a cut of every one of those sales (and so did Dolly). But it was played over the radio (a public performance) millions of times, too--and Whitney didn't get a dime from that, though Dolly cleaned up. So BMI & ASCAP are right--you do need a PR License for just about everything...but that money doesn't go to the recording artist; it goes to the songwriter (or, most of the time, to the music publisher who owns the copyright, who may share with the songwriter pursuant to a contract).
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Paradigm Karaoke
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Posted: Tue Aug 16, 2011 5:21 pm |
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Joined: Thu Aug 12, 2010 6:24 pm Posts: 5107 Location: Phoenix Az Been Liked: 1279 times
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how about the downloads?
_________________ Paradigm Karaoke, The New Standard.......Shift Happens
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JimHarrington
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Posted: Tue Aug 16, 2011 5:24 pm |
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Joined: Wed Aug 03, 2011 8:59 am Posts: 3011 Been Liked: 1003 times
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Paradigm Karaoke wrote: how about the downloads? You've reached the extent of my knowledge. I don't know enough about music videos to answer your question. However, they do appear to be audiovisual works that would be subject to the same rules as karaoke.
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rickgood
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Posted: Tue Aug 16, 2011 6:23 pm |
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Joined: Tue May 31, 2011 7:09 pm Posts: 839 Location: Myrtle Beach, SC Been Liked: 224 times
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Why do none of the other karaoke providers make this an issue, only Sound Choice. I've never seen Zoom, Sunfly, SBI, Abraxa or even Stellar make this statement. The karaoke download sites must know the majority of their business comes from professional KJs.
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Paradigm Karaoke
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Posted: Tue Aug 16, 2011 9:15 pm |
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Joined: Thu Aug 12, 2010 6:24 pm Posts: 5107 Location: Phoenix Az Been Liked: 1279 times
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HarringtonLaw wrote: Paradigm Karaoke wrote: how about the downloads? You've reached the extent of my knowledge. I don't know enough about music videos to answer your question. However, they do appear to be audiovisual works that would be subject to the same rules as karaoke. and that is my question......... karaoke downloads, SBI, Sunfly, etc. they say i can use their tracks downloaded in shows provided the venue pays it's PRO fees. is this correct or are downloads not able to be licensed for public performance?
_________________ Paradigm Karaoke, The New Standard.......Shift Happens
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Lonman
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Posted: Tue Aug 16, 2011 9:21 pm |
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Joined: Mon Dec 10, 2001 3:57 pm Posts: 22978 Songs: 35 Images: 3 Location: Tacoma, WA Been Liked: 2126 times
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Paradigm Karaoke wrote: HarringtonLaw wrote: Paradigm Karaoke wrote: how about the downloads? You've reached the extent of my knowledge. I don't know enough about music videos to answer your question. However, they do appear to be audiovisual works that would be subject to the same rules as karaoke. and that is my question......... karaoke downloads, SBI, Sunfly, etc. they say i can use their tracks downloaded in shows provided the venue pays it's PRO fees. This is what Tricerasoft claims as well.
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c. staley
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Posted: Wed Aug 17, 2011 4:02 am |
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Joined: Thu Jun 06, 2002 7:26 am Posts: 4839 Location: In your head rent-free Been Liked: 582 times
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HarringtonLaw wrote: The GEM license does not provide indemnification. But what that particular paragraph is referring to is the necessity of the KJ (or the venue, usually) obtaining the necessary licenses from ASCAP/BMI/SESAC. Public performance is one of the exclusive rights of copyright. If you buy an ordinary music CD off the shelf at Walmart, you can play that to your heart's content at home, but if you want to play it in a public venue like a club, or broadcast it over the air, or stream it over the Internet, you need an appropriate license to do that. That doesn't make the music CD you bought unlicensed. It just means that there are other permissions you need to obtain that aren't covered by the original purchase. It's the same with the GEM series.
Don Henley is represented by BMI. If he comes knockin', show him that your venue has paid its BMI fees and tell him to belly up to the bar and have another Tequila Sunrise. Baloney again HarringtonLaw! Apparently you are not aware that the KJ is NOT responsible for venue licensing from ANY of the performing rights societies. Performing rights societies do NOT under any circumstances "license people" or groups. They license an establishment (an address). In case you are confused, let me quote from your client's own GEM FAQ site: SoundChoice Gem FAQ wrote: 18. Do I need any Performance License to put on a show?If you are hosting a karaoke show (where other people come up and sing to your collection of karaoke tracks) and you are doing PRIVATE EVENTS (weddings, birthday parties, Church social events, corporate parties, etc.) you do not need further licenses to use Sound Choice discs. If you are hosting an event in a venue such as a restaurant or bar, the venue is supposed to have PERFORMANCE LICENSES issued from ASCAP (http://www.ascap.com ) or BMI (http://www.bmi.com ) which would cover your playing there. Again, the requirement for the performance license is on the venue, not you So if Don Henley shows up questioning your SC8125, just hand him the disc and tell you bought it from SC..... last week.... out of Australia.... If there is no performance licensing at a club and ASCAP files a suit, they cannot file it against the KJ... period. Check Westlaw or Lexis and simply put of a reference to any KJ, DJ or even live band that played in a club (and didn't own the club) that was sued by ANY performing rights society for these exact issues. What purpose could you possibly have to suggest anything even remotely possible? Sounds like it is simply a deflection from other types of legal exposure in which your client wants complete indemnification doesn't it? What I really think you're talking about is that although the gem series may be licensed in the U.K., the American KJ.... in America.... still doesn't have either a synch or a lyric reprint license do they? Like you said; you buy a disc at WalMart and there needs to be a performance license in place where ever you play it publicly... You buy a karaoke track licensed in the U.K., doesn't mean is specifically licensed in the U.S. and ALL the appropriate licensing HERE needs to be paid for. So what does the Gem series contract really mean since we've just eliminated performance licensing? Because I can't think of another single reason why a KJ would need any kind of license from anyone if all the license fees have been paid in connection with the manufacture and sale of a karaoke track, can you? My opinion is that the gem license is nothing more than a full indemnification for SC while hanging the KJ out to dry and a power grab. I wouldn't sign that agreement or an audit agreement. They are both far too one-sided.
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JimHarrington
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Posted: Wed Aug 17, 2011 7:41 am |
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c. staley wrote: HarringtonLaw wrote: The GEM license does not provide indemnification. But what that particular paragraph is referring to is the necessity of the KJ (or the venue, usually) obtaining the necessary licenses from ASCAP/BMI/SESAC. Public performance is one of the exclusive rights of copyright. If you buy an ordinary music CD off the shelf at Walmart, you can play that to your heart's content at home, but if you want to play it in a public venue like a club, or broadcast it over the air, or stream it over the Internet, you need an appropriate license to do that. That doesn't make the music CD you bought unlicensed. It just means that there are other permissions you need to obtain that aren't covered by the original purchase. It's the same with the GEM series.
Don Henley is represented by BMI. If he comes knockin', show him that your venue has paid its BMI fees and tell him to belly up to the bar and have another Tequila Sunrise. Baloney again HarringtonLaw! Apparently you are not aware that the KJ is NOT responsible for venue licensing from ANY of the performing rights societies. Performing rights societies do NOT under any circumstances "license people" or groups. They license an establishment (an address). My language was imprecise, but not inaccurate. If the KJ plays material in an unlicensed venue, the KJ AND the venue can be held liable. As both ASCAP and BMI acknowledge on their websites, and as is a matter of black-letter law, everyone who participates in an infringement can be held liable for the infringement. As a matter of policy, ASCAP and BMI hold the venue accountable, but there is nothing in the law that forces this to be the case. It is still the KJ's responsibility to verify that the venue has paid its PRO licenses, if he wants to be absolutely sure. In case you are confused, let me quote from your client's own GEM FAQ site: c. staley wrote: What I really think you're talking about is that although the gem series may be licensed in the U.K., the American KJ.... in America.... still doesn't have either a synch or a lyric reprint license do they? Like you said; you buy a disc at WalMart and there needs to be a performance license in place where ever you play it publicly... You buy a karaoke track licensed in the U.K., doesn't mean is specifically licensed in the U.S. and ALL the appropriate licensing HERE needs to be paid for. Once again, here is an example of something you want to be so, that just isn't. SC's GEM series is licensed through MCPS in the UK. At the time of licensing, MCPS's licenses were worldwide. MCPS later changed its licenses to make them "worldwide except for the U.S. and Canada." But that does not change the status of material already licensed, including the GEM series. There is no need for indemnification by the KJ because the material was and is properly licensed. The purpose of the language in the GEM license to the KJ is to put the KJ on notice that he/she is responsible for making certain that the licenses and permissions SC does not control are paid for, if necessary. That includes PRO licenses, and it includes permission to media-shift. As our position has been for a long time, SC authorizes media-shifting of the GEM series as far as SC's rights go (on the specific terms in the license), and takes no position regarding (i.e., tolerates) media-shifting from the perspective of other rights holders who may be able to restrict it. It may well be that media-shifting as a matter of copyright law is fully allowable without permission, but that's not SC's call to make. So, try again.
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timberlea
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Posted: Wed Aug 17, 2011 11:10 am |
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Joined: Wed Sep 04, 2002 12:41 pm Posts: 4094 Location: Dartmouth, Nova Scotia, Canada Been Liked: 309 times
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Quote: Once again, here is an example of something you want to be so, that just isn't. Probably the best sentence I've seen on here.
_________________ You can be strange but not a stranger
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jclaydon
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Posted: Wed Aug 17, 2011 1:38 pm |
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Joined: Fri Jun 18, 2010 11:16 pm Posts: 2027 Location: HIgh River, AB Been Liked: 268 times
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Ok so the GEM series were properly licensed thru the MCPS at the time. What happens if/when u need to make more sets?
Will soundchoice need to re-negotiate with the original IP holders directly?
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c. staley
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Posted: Wed Aug 17, 2011 3:30 pm |
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HarringtonLaw wrote: c. staley wrote: HarringtonLaw wrote: The GEM license does not provide indemnification. But what that particular paragraph is referring to is the necessity of the KJ (or the venue, usually) obtaining the necessary licenses from ASCAP/BMI/SESAC. Public performance is one of the exclusive rights of copyright. If you buy an ordinary music CD off the shelf at Walmart, you can play that to your heart's content at home, but if you want to play it in a public venue like a club, or broadcast it over the air, or stream it over the Internet, you need an appropriate license to do that. That doesn't make the music CD you bought unlicensed. It just means that there are other permissions you need to obtain that aren't covered by the original purchase. It's the same with the GEM series.
Don Henley is represented by BMI. If he comes knockin', show him that your venue has paid its BMI fees and tell him to belly up to the bar and have another Tequila Sunrise. Baloney again HarringtonLaw! Apparently you are not aware that the KJ is NOT responsible for venue licensing from ANY of the performing rights societies. Performing rights societies do NOT under any circumstances "license people" or groups. They license an establishment (an address). My language was imprecise, but not inaccurate. If the KJ plays material in an unlicensed venue, the KJ AND the venue can be held liable. As both ASCAP and BMI acknowledge on their websites, and as is a matter of black-letter law, everyone who participates in an infringement can be held liable for the infringement. As a matter of policy, ASCAP and BMI hold the venue accountable, but there is nothing in the law that forces this to be the case. It is still the KJ's responsibility to verify that the venue has paid its PRO licenses, if he wants to be absolutely sure. You're a lawyer, you're not supposed to be imprecise.... I also believe your logic is flawed... Check Westlaw and Lexis and let me know how many suits have been brought against a DJ or KJ for matter, by ASCAP, BMI, SESAC for playing in a non-licensed club. It's not my job to be SC's or ASCAP's "music police." Your "black letter law" wouldn't go very far with any of them since they do not license DJ's, or KJ's. In my opinion, they'd be hard-pressed to win a suit for infringement when they don't provide a license for KJ's anyway. Here is the list directly from ASCAP and mobile DJ's or KJ's are not on this list:------- Quote: A-B Airline Supplier Airlines Amusement Parks Aquariums and Zoos Owned and Operated by Non-Profit Organizations Arenas and Stadiums Auto Racing Tracks Background/Foreground Music Service Baseball - Leagues and Teams Basketball - Leagues and Teams Body Building Contests Bowl Games Bowling Centers Boxing Buses C-D Cable TV Camps Campgrounds Carnivals Cheerleading Competition Circuses Clogging Colleges and Universities Competitions/Shows Concerts and Recitals Conventions, Expositions, Industrial Shows, Meeting and Trade Shows Cruise Ships Dance Clubs and Associations Dance Schools - Individual and Chains Digital Jukeboxes - Audio and Video Direct Marketing/Distribution Companies Dog Racing Tracks Dog Shows and Competitions Drag Boat Racing Drive-in Movie Theatres - Recorded Music E-F-G-H Entertainment Facilities Equestrian Events Family Shows Fashion Shows Festivals Fitness Weight Loss Centers Football - Leagues and Teams Football (College) Bowl Games Funeral Establishments - Individual and Chain Grand Prix Auto Racing Gymnastics Competitions Halls of Fame, Wax Museums and Similar Establishments Helicopters Hockey - Leagues and Teams Horse and Harness Racing Tracks Horse Competitions Hotels and Motels I-J-L-M Ice Skating Rinks Jai-Alai Frontons Jewish Community Centers Jukeboxes Lacrosse - Indoor and Outdoor Laser Shows Local Governmental Entities Marine Vessels with Overnight Accommodations for Passengers Mechanical Music - Chain Stores with Audio and Audio Visual Uses Motels Motion Picture Theatres - Music Supplier Motion Picture Theatres Individual and Chain Motorcoaches Motorcycle Racing/Motorcross Multi-Media Film Program Municipalities Museums Music-in-Business Music-on-Hold - Individual and Chain Music on Demand Music Supplier - Radio Over Speaker O-P-R Orchestras Pay Per View Programming Services - Hotels Polo Matches - Horse Playgrounds (Indoor) - Individual and Chain Private Clubs Professional Photographers Professional Speakers Race Tracks Radio-Over-Speaker Music Supplier Radio Stations - Local Resorts Restaurants, Taverns, Nightclubs and Similar Establishments Retail Stores - Individual and Chain Ringtones & Ringback Tones Rodeos Roller Skating Rinks Roller Games/Roller Derby S-T Satellite Radio Shopping Centers and Shopping Malls Shows/Competitions Skateparks Skating Competitions Skating Rinks - Ice or Roller Skiing Competitions Soccer - Teams and Leagues Speakers, Professional Special Events Square/Round Dancing Stadiums and Arenas Swimming Competitions Symphony Orchestras Television Chairs Audio-Visual Uses Television Stations - Local Tennis Competitions Theme and Amusement Parks Tractor Pulls Train Cars Training and Development Sessions, Educational or Informational Seminars Trucks, Vans, Trailers and Similar Vehicles U-V-W-Y-Z Universities and Colleges Urban Transportation Video Services Volleyball - Indoor and Outdoor Web Sites Wind Ensembles Wrestling YMCA/YMHA/YWHA/YWCA YoYo Competitions Zoos and Aquariums Owned and Operated by Non-Profit Organizations Here's the link if you want to check it yourself: http://www.ascap.com/licensing/general/types.aspx#cd
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Singyoassoff
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Posted: Thu Aug 18, 2011 7:58 pm |
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Joined: Tue Dec 14, 2010 1:03 am Posts: 125 Location: Sarasota, FL Been Liked: 10 times
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HarringtonLaw wrote: SC's GEM series is licensed through MCPS in the UK. At the time of licensing, MCPS's licenses were worldwide. MCPS later changed its licenses to make them "worldwide except for the U.S. and Canada." But that does not change the status of material already licensed, including the GEM series. There is no need for indemnification by the KJ because the material was and is properly licensed. There are those of us who believe that this move was done specifically to avoid paying the US sync licencing. (Same thing with the Aussie Custom discs.) I'm sure you have another explanation. Please enlighten us.
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Singyoassoff
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Posted: Thu Aug 18, 2011 10:04 pm |
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HarringtonLaw wrote: It may well be that media-shifting as a matter of copyright law is fully allowable without permission, but that's not SC's call to make. Thank you. I wish some of your most ardent cheerleaders would take note of this. HarringtonLaw wrote: If you are playing from discs, then the display portion of the audiovisual work would fall under the first-sale doctrine (you can display the original copy you own) and the use of the trademark would be nominative fair use (you are actually playing from the manu-produced disc). But when you media-shift, you aren't displaying the original, but a copy; the first-sale doctrine ceases to apply, and your use of the trademark is no longer nominative (since you aren't playing from the manu-produced disc). I am not an IP attorney, but I don't agree with your application of the first-sale doctrine in this context. If I remember correctly, the basis of it is that a trademark holder has a right to ensure the quality of the product and to profit from the first sale, but after the first sale the trademark holder does not have the right to control further distribution. So under the first-sale doctrine, SC can't stop me from selling my original discs, but I can't sell copies of my discs. Makes perfect sense. I'm not sure the first-sale doctrine applies to PLAYING copies of my discs while the originals are archived. No change of ownership takes place in a 1:1 media shift. Assuming arguendo it is "fair use" to transfer the data on my discs to a more convenient media, the transfer of the trademark is secondary to that transfer. The trademark is being displayed exactly as SC intended it to be, during the playback of digital audio-visual content created by SC. As you have stated before, there likely are no damages in a 1:1 shift, and I have a hard time seeing how one could convince a court of any relevant confusion or deception. Can you point me to any legal authority applying the first-sale doctrine as it relates to trademark law in the context of a 1:1 media shift or anything analogous?
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Murray C
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Posted: Fri Aug 19, 2011 6:11 am |
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Singyoassoff wrote: Can you point me to any legal authority applying the first-sale doctrine as it relates to trademark law in the context of a 1:1 media shift or anything analogous? Can you point me to any legal authority that allows the copying and use of a trademark without the permission of the mark owner?
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JimHarrington
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Posted: Fri Aug 19, 2011 7:36 am |
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Singyoassoff wrote: I am not an IP attorney, but I don't agree with your application of the first-sale doctrine in this context. If I remember correctly, the basis of it is that a trademark holder has a right to ensure the quality of the product and to profit from the first sale, but after the first sale the trademark holder does not have the right to control further distribution. So under the first-sale doctrine, SC can't stop me from selling my original discs, but I can't sell copies of my discs. Makes perfect sense. I'm not sure the first-sale doctrine applies to PLAYING copies of my discs while the originals are archived. No change of ownership takes place in a 1:1 media shift. Assuming arguendo it is "fair use" to transfer the data on my discs to a more convenient media, the transfer of the trademark is secondary to that transfer. The trademark is being displayed exactly as SC intended it to be, during the playback of digital audio-visual content created by SC. As you have stated before, there likely are no damages in a 1:1 shift, and I have a hard time seeing how one could convince a court of any relevant confusion or deception.
Can you point me to any legal authority applying the first-sale doctrine as it relates to trademark law in the context of a 1:1 media shift or anything analogous? Part of the problem here is that there is not a lot of analogous case law, because until we started doing these lawsuits, there wasn't really anyone suing on this theory, and our cases haven't had time to get to the appellate level. However, there have been cases that are semi-analogous. There was a case last year in the Ninth Circuit, Au-Tomotive Gold v. Volkswagen of America, don't have the cite in front of me, in which the Court denied first-sale protection to the purchaser of authentic VW logo badges who then incorporated them into other automotive-related goods.
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Wall Of Sound
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Posted: Fri Aug 19, 2011 8:11 am |
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Joined: Thu May 06, 2010 10:35 am Posts: 691 Location: Carson City, NV Been Liked: 0 time
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Singyoassoff wrote: HarringtonLaw wrote: It may well be that media-shifting as a matter of copyright law is fully allowable without permission, but that's not SC's call to make. Thank you. I wish some of your most ardent cheerleaders would take note of this. This "cheerleader" argues trademark infringement, not copyright infringement.
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Paradigm Karaoke
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Posted: Fri Aug 19, 2011 1:11 pm |
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Joined: Thu Aug 12, 2010 6:24 pm Posts: 5107 Location: Phoenix Az Been Liked: 1279 times
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HarringtonLaw wrote: However, there have been cases that are semi-analogous. There was a case last year in the Ninth Circuit, Au-Tomotive Gold v. Volkswagen of America, don't have the cite in front of me, in which the Court denied first-sale protection to the purchaser of authentic VW logo badges who then incorporated them into other automotive-related goods. this would be the equivalent of making my own microphones, CDG players and speakers and putting the SC logo on them. incorporating SC's logo into other karaoke related goods. this could give SC a bad name if the player, mic, or speakers suck, because they never made them. but we are still talking about an SC logo on and SC track and an SC graphic display. not even close to analogous.
_________________ Paradigm Karaoke, The New Standard.......Shift Happens
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